| As the hype surrounding 3D TVs continue to grow, it | | | | increase in 3D Technology demand is the success of |
| is beginning to appear as if our living rooms will never | | | | Hollywood blockbusters such as Avatar 3D and Clash |
| be the same again. For several years already, the TV | | | | of the Titans 3D. The two titles have really fueled |
| industry has talked up the arrival of 3D TVs in the | | | | viewer demands for new 3D Technology. |
| home. 2010 is beginning to look as though it may be | | | | If there is one technology that needs to be looked |
| the breakthrough year for the technology. | | | | at in more detail, it would be 3D TVs glasses. They're |
| "While 3D has taken a number of years to penetrate | | | | big, awkward, and expensive. Even worse, |
| in the movie theatres, I believe this is the year it will | | | | manufacturers are hitting the market with a variety |
| begin to enter the home," Jeffrey Katzenberg, the | | | | of spectacles, all incompatible with each other. Some |
| head of Dreamworks Animation told BBC News. " | | | | electronics companies, such as Philips, are attempting |
| Manufacturers such as Sony, Samsung and LG are | | | | to overcome 3D glasses by developing screens that |
| currently at the forefront of this new technology, | | | | don't require them. The prototype Philips WOWvx |
| however Sharp and Panasonic are not far behind. 3D | | | | television produces a 3D image that can be |
| TVs have generally been released in the United | | | | comfortably viewed from a variety of positions and |
| States, Korea and Japan. | | | | angles by using a lenticular lens. |
| It is not only TV manufacturers that are investing | | | | The question is, of course, whether consumers - |
| heavily in 3D technology, film makers and | | | | many of whom have only just splashed out on the |
| broadcasters are all throwing their weight behind 3D | | | | latest high-definition flat-screen televisions - are willing |
| television. Sky TV has claimed that the technology | | | | to upgrade to 3D TV sets. |
| could be in UK homes in time for the London | | | | The lack of 3D material is also a problem. Movies |
| Olympics, while at January's Consumer Electronics | | | | aside, broadcasters are yet to agree on a common |
| Show in Las Vegas, every manufacturer from Sony | | | | standard for filming and transmitting in 3D, and for |
| to LG was showing off 3D sets. One of the reasons | | | | many, the cost of the equipment needed to capture |
| 3D Televisions is going to do so well is that despite | | | | and generate 3D footage is prohibitive. Filming a |
| an industry changing new technology, pricing is largely | | | | sporting event in 3D, for instance, would require two |
| in line with current regular HDTV offerings. | | | | cameras, placed closely together to mimic the |
| Panasonic is already claiming that they has sold out of | | | | alignment of human eyes, for every desired camera |
| their first batch of 3D Plasma TVs and is now taking | | | | angle. Be sure to do your research into the |
| back-orders. Of course, we don't know how many | | | | differences in active and passive 3D TVs, as well as |
| 3D TVs were made available in the first round of | | | | compatibility issues. Some medics in the United Stats |
| shipments, but with so much press in recent months, | | | | have also warned that headaches can occur while |
| this is not surprising. Another reason for the sharp | | | | wearing the glasses. |