Acai Berry Breaking News - Will Costco Kill Monavie?

Monavie has been one of the earliest and mostMultilevel marketers including Dallin Larsen, who was a
successful marketers of Acai. Acai is an amazingsenior exec with Amway. The company has built a
berry that many nutritionist consider the best food insmall empire of independent distributors selling several
the world. You might be saying to yourself, "if its soMonavie products. All the products consisting of a
great, how come I never heard of it?" Well untilblend of 19 fruit juices, with the Acai berry as the
recently, if you did not live near Amazon, you wouldcrown jewel.
not have heard of it. A few years back a couple ofThe Monavie product biggest drawback has been its
North American entrepeneurs found Braziliansprice, the juice is beautifully packaged in what looks
enjoying this purple berry and decided to market it tolike an expensive wine bottle, and at $46 dollars a
North America.bottle it costs more than most wines, but at least it's
Due to the fact that this fruit perishes extremelyhealthy.
fast (24-36 hours) after harvesting the fruit isCostco has recently announced they will begin selling
processed and shipped as a freeze-dried powder ora very similar product, also with Acai as its main
juice. Subsequent tests showed this berry not onlyingredient for $17 dollars a bottle. This is less than half
had the highest ORAC test scores for antioxidantsthe price. Although the Costco brand of acai juice is
of any food ever tested, but was high innot exactly like Monavie (probably to avoid any
phytonutrients, protein, omega 3 oils and fiber. It ispatent infringement), it is quite similar, and after all
no wonder Dr. Perricone called it the numberthe Acai berry juice is what consumers are really
superfood on the Oprah show and in his book.looking for.
Monavie was founded by a couple of successful