| For a while now, consumers have been able to enjoy | | | | dimensional glory right from the comfort of their own |
| amazing, crystal clear resolution and incredibly crisp | | | | homes. Enjoying this amazing new technology will |
| sound when watching their favorite movies or playing | | | | require a Blu Ray DVD Player 3D, and a High |
| their favorite video games. This fantastic viewing | | | | Definition Television (HDTV). |
| experience can be attributed to Blue-ray disc | | | | This amazing news is coming at the perfect time, as |
| technology, offering up to 48 megabits per second | | | | Hollywood studios produce such groundbreaking |
| of viewing perfection, combined with the availability | | | | productions as Disney Pixar's "UP" and James |
| of High Definition Television (HDTV) sets. But now | | | | Cameron's newest blockbuster "Avatar". When these |
| there's something new to get excited about. Blu Ray | | | | 3D Movies become available to the general public, as |
| movies in 3D are coming soon to a store near you! | | | | long as the consumer purchases their Blu Ray DVD |
| After HDTV sets became available to the general | | | | Player 3D, home viewers will be able to be |
| public, technology companies raced to create an | | | | transported to the same magical world that |
| easy-to-use, consumer friendly way for people to | | | | movie-goers in the theaters were able to experience. |
| record and playback the high definition data required | | | | Hopefully, as more and more people enjoy the fun of |
| to capture that all-important sound and video quality. | | | | the 3D home theater experience, studios will produce |
| The Blu-ray Disc Association was the first to launch | | | | more and more exciting films in 3D, thus leading to |
| their groundbreaking Blu-ray technology, and the | | | | even further advances in technology. Maybe |
| high-resolution, superior sound world of Blu-ray | | | | someday, viewing a 3D movie in all its glory won't |
| movies was born. This system is even more | | | | require the use of those clunky 3D glasses anymore. |
| attractive because regular CDs and DVDs can still be | | | | But until then, maybe someone will invent a more |
| played on Blu-ray specific players. Eventually this | | | | stylish, comfortable way to enjoy the 3D movie |
| technology spilled over into video games as well, | | | | viewing experience, both at home and at the theater. |
| making the gaming world even more realistically | | | | Exciting innovations always breed more exciting |
| interactive. | | | | innovations! |
| Thankfully for all of us who love our high definition | | | | So all you home theater aficionados out there, be on |
| entertainment, technology companies like the Blu-ray | | | | the lookout. Blu Ray movies in 3D are about to make |
| Disc Association are always looking ahead to see | | | | their appearance and you know you'll want to be one |
| what's next, trying to find new ways to make our | | | | of the first in line to give them a whirl. Just hook up |
| in-home theater experiences even more amazing. | | | | your new Blu Ray DVD player 3D, pop on those |
| And the "what's next" is finally here! In January, Blu | | | | snazzy red and blue glasses and let yourself be |
| Ray movies in 3D will be launched, which will allow the | | | | transported to another world. |
| home viewer to enjoy 3D movies in all their three | | | | |