Funding Sources - Part 2

Raising Big Moneyusually not available through the government, but
Professional Investorsoften successful members of the minority set up
These are people who are looking to put seriousfunds to help others in their minority also succeed. A
money into a new product or business that has thesimple internet search may help you find some of
potential to give them a good return. They may putthese funds, or you can also contact minority media
anywhere from $50,000 to $1,000,000 into a project.outlets, like newspapers or websites, and they
Expect them to be very careful about where theyprobably know who offers such funds.
put their money and check and double checkSales/Leaseback
everything about your product and business. AlsoReal estate investors and equipment leasing
expect them to try to negotiate a deal that is goodcompanies are often willing to buy your building or
for them. You can find these investors through othermanufacturing assets and lease them back to you.
start-up companies, at entrepreneur clubs or ventureOther Funding
conferences.Factoring
Venture CapitalistsFactoring (also called receivables financing) companies
These are firms that invest in companies withbuy your account receivables from you for 4% to
high-growth potential, experienced management and8% off the face value. They then receive payment
a sound business plan. Often they are unwilling toas the client or customer pays. This can be very
invest in a company without a sales history, unless itexpensive since you are giving up to 8% of the bill
is involved in an exciting new technology, and theyto get the money two or three months in advance.
are not looking to make small investments--usuallyCash Deposits
they invest $1,000,000 or more. To find these firms,Instead of just offering 30 day terms, you can
look for Pratt's Guide to Venture Capital Sources,require down payments, especially on custom made
which is a fairly comprehensive list of venture capitalorders. These deposits will help your cash flow and
companies, at a larger public library.pay for the products your are producing to sell.
Private PlacementsBank Loans
Private placements mean raising money by hiring aBanks always want collateral for their loans, and if
broker to sell stock, but not making the stock publiclydon't have business collateral, they will want personal
available like on a stock exchange. The stock is soldcollateral. Some of the most common bank loans are:
mostly to accredited investors, who make more than-installment loans, where you make a monthly
$200,000 a year (or $300,000 together with spouse,payment for a certain number of years
if married) or who have a net worth of more than $1-term loans, where you repay the entire amount
million. This stock can be hard to sell and investorsafter a certain number of months or years
generally hope that you eventually go public with-asset based loans, for inventory or equipment
your company so they can sell their stock on an-revolving line of credit, which you can withdraw
exchange. Broker and legal fees for this can bewhen you need cash and repay when you have
considerable, for instance raising a $1 million or moreextra cash
can easily cost you $250,000.SBA Loans
IPOsSmall Business Administration loans are similar to bank
Initial Public Offerings (IPOs) are much like privateloans, except the borrower doesn't need to offer
placements, except that your stock can be freelycollateral because the government guarantees the
traded on stock exchanges. The timing of your IPOloan. These loans can also be easier to get than bank
is important for investors because it offers them theloans.
first time they can sell their stock and usually theyBorrowing Money Off Orders
want you to go public when the company is doingWith a big order from a reputable company, you can
well and is going public to raise money for a majoroften secure a term loan from a bank. Private
expansion. Before an IPO, you can only sell stock toinvestors also can offer you a short-term loan, but
people you know, or people someone in yourthey will charge you a much higher interest rate.
company knows, and to accredited investors, so anTips to Consider
IPO opens you up to many more investors and givesNot all banks are equal, some of the smaller regional
you the potential to raise serious money. But thebanks are much better loaning money to small
legal fees to offer an IPO are also very expensive,entrepreneurs than the bigger national and regional
typically well over $250,000.banks. Contact your local Small Business Development
SCORCenter to find out which local banks offer you the
If you don't have the money to set up a privatebest opportunity for a loan. Be sure to do all your
placement or an IPO, you can still sell stock publiclybanking at a bank that is "small business friendly."
through the Small Corporation Offering RegistrationDo an internet search for Economic Development
(SCOR) program. Through this program you can raiseResources in your state. For example check out this
up to $1 million for a much lower cost because of thesite for the state of Minnesota: Often towns will
reduced paperwork.have economic resources to help you get started.
Community/Minority FundingSometimes if you look at smaller rural towns you
There is a huge amount of funding available for youmight even find that the city has lined up some local
depending on what area you live in and what yourbusiness or investors to help you get started in your
ethnicity or religion is. Many cities and counties,town.
especially in rural areas, but also sometimes in theAlways consider using exclusive agreements to get
inner-city, have economic initiatives to bring businesscash. You can agree to make a product at a
and jobs to their area. These funds can be low- ormanufacturer in return for the manufacturer picking
no-interest loans, tax breaks or even grants.up tooling costs and you might also be able to strike
Sometimes even if you are not located in an areaan exclusive deal with a distributor to carry your
that offers these funds, you can still access theseproduct in return for an upfront fee. You can also
funds if your manufacturer is located there.use exclusive agreements with distributors,
If you are part of a minority, either religious ormanufacturers or vendors in return for an investment
ethnic, there are also funds available. These funds arein your company.