| So it would seem that internet marketing has gone | | | | have used item 1) not only at the start, but literally |
| through the roof in the past 2 or 3 years. | | | | everywhere between processes 2,3 and 4. That |
| Technology has literally helped eradicate a large | | | | makes it confusing. The user feels like a television |
| number of problems online business builders have | | | | commercial has interrupted at random 30 second |
| faced, and the era of internet business has hit the | | | | intervals on their favourite program! That, is more |
| second phase exponential growth curve. We have | | | | harmful than productive if you're trying to be an |
| seen a large number of bad quality marketers get | | | | effective internet marketer. There is an element of |
| weeded out by the giants such as Google, who are | | | | patience and withholding the "rar rar" so that |
| making people abide by strict quality procedures so | | | | targeted traffic can get an appreciation of what you |
| that people get valuable content. | | | | have to offer. If anyone is truly implementing |
| Whilst this has proven successful, there seems to be | | | | "attraction marketing" which seems to be the norm |
| a lot more of people using "breaking news" themes in | | | | these days, then they would stop ranting on about it |
| their marketing material in order to capture the | | | | and let the subtle power of its strategies lead the |
| attention of crowds. That is: | | | | "leads" to you. |
| 1) Interrupt the consumer's signals so they pay | | | | If you'd like to sustain urgency, it is cyclical. You have |
| attention to your posting. | | | | to understand that not everyone can feel buzzed |
| 2) Offer them the solution to a problem they are | | | | 100% of the time. Therefore, you have to create a |
| most likely facing for free. | | | | monthly or weekly "buzz" whereby you build up the |
| 3) Get them on your mailing list so you can provide | | | | anticipation. Be normal, and share with them about |
| them more value. | | | | your day and let them share back. Thank goodness |
| 4) Monetize by selling them an affiliate product | | | | my friends aren't all telling me they are getting |
| However, here is where they missed the point. They | | | | married on a daily basis! |